电子商务英语
2006-9
国防工业
于卫红
184
本书包括阅读、写作和听力三部分。 全书以阅读为基础，对电子商务基础知识做了系统的介绍，主要包括EDI发展简史、电子商务概述、网上支付、PKI基础等。写作部分介绍了电子商务信函写作、网络广告的创作及电子商务计划书的编写。听力部分搜集了最新的电子商务发展时事。 本书内容丰富、通俗易懂、并配有习题、电子教案和听力原文。可作为高等院校电子商务及相关专业的本、专科教材，也可供自学者使用。
Reading Materials Lesson One The History of EDI Lesson Two What is Electronic Commerce? Lesson Three Understanding the World Wide Web Lesson Four What Are Communication Networks? Lesson Five PKI Public Key Encryption and Digital Signture. Lesson Six Payments on Internet Lesson seven E-commerce Web Site Design:Strategies and Models Lesson Eight How to Build a WebsiteWriting Unit One Eatablishing Business Unit Two Enquiries Unit Three Offer Unit Four Counteroffer Unit Five Acceptance Unit Six Web Advertisement Writing Unit Seven E-commmerce Business Plan WritingListening Listening One Big day for baidu.com Listening Two China Profiles:Jack Ma,Internet CEO Listening Three Alibaba Acquires Yahoo China Listening Four Google's New Message Service Includes Voice Listening Five Transition Seen from Hacker Posturing to Criminaligy Listening Six Computer Viruses Listeing Seven ebay Buys Net Phone Provider Skype Listeing Eight Internet Bus Listeing Nine Bloggers Creating Networks Listeing Ten Reviewing New Windows Operating SystemAppendixⅠ 参考译文AppendixⅡ 参考答案
