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国际商务英语

邹勇 编 上海财大
出版时间:

2008-1  

出版社:

上海财大  

作者:

邹勇 编  

页数:

273  

内容概要

  世纪之交的世界,经济贸易全球一体化发展趋势正在不断加强,各国经济的相互渗透与依存,生产国际化、贸易自由化、金融一体化已成为一个重要的时代特征。在我国大力发展对外贸易、积极有效地利用外资、全面推进国际经济贸易合作的大局下,社会上对既有专业知识又能熟练运用英语的人才的需求也越来越迫切。有效地提高学生的实际语言运用能力,培养既有专业知识又能熟练运用英语的人才,使学生所学的知识跟上时代的节奏,符合社会经济生活的实际需要,已成为英语教育工作者的历史责任,也是日益发达的经济和社会发展的需要。  本书是一本立足于商务英语理论和实务的综合性教材,包括国际贸易、国际支付、商务洽谈和函电、船运、电子商务、会议准备等内容。  本教材课文大多选自有关国际经济贸易的原版书籍,部分选自英美报刊。本教材部分注解摘自国内权威资料。材料力求新颖,又有代表性,并能反映当代国际经济贸易的一些重大变化。

作者简介

  邹勇,教授,1982年毕业于四川师范大学外国语学院。硕士研究生导师,中国人民银行金融专业英语证书考试委员会专家组成员。长期以来,致力于国际商务英语教学与科研。出版专著、主编教材30部。代表作有:《最新外贸英语实务》、《经贸英语实务》、《金融与国际贸易实务(英

书籍目录

前言Chapter 1 Introduction to International Business 1.1 International Business 1.2 International Trade 1.3 International SettlementsChapter 2 Business Negotiation 2.1 Overview of Negotiation 2.2 The Preparation of Business Negotiation 2.3 The Principles of Business Negotiation 2.4 General Procedure in Business NegotiationChapter 3 Establishment of Contract 3.1 Contract and Its Formation 3.2 The Structure of ContractChapter 4 Price Terms 4.1 International Trade Terms 4.2 Six Common Used Trade Terms 4.3 Other Trade TermsChapter 5 Bill of Exchange 5.1 Definition and Essentials 5.2 Parties and ActsChapter 6 Remittance and Collection 6.1 Remittance 6.2 Application of Remittance 6.3 Collection 6.4 Types of Collection and Procedures 6.5 Characteristics.Risks and Bank's Liabilities 6.6 Finance under Documentary CollectionChapter 7 Letter of Credit 7.1 Letter of Credit 7.2 Types of L/C and ProcedureChapter 8 Transportation & Its Particulars 8.1 Three Parties 8.2 Types of Shipment 8.3 Basic Forms of Transport DocumentChapter 9 Writing Layout 9.1 The Layout of the Envelope 9.2 The Layout of the Letter 9.3 The Essential Elements of a Business LetterChapter I0 Business Letters 10.1 Establishing Business Relations 10.2 Inquiry Letter 10.3 Offers.Counter-offers and Declining Offers 10.4 Order and Order Acceptance 10.5 Complaints and ClaimsChapter 11 Advertisement 11.1 The Brief Introduction of Advertisement 11.2 The Elements of Advertisements and Leaflet Brochures 11.3 Sales LettersChapter 12 E-commerce 12.1 What is E-commerce 12.2 Retailing in E-commerce 12.3 E-banking 12.4 The Future of E-commerce in ChinaChapter 13 Business Presentation 13.1 What is a Presentation 13.2 The Preparing Work of a Presentation 13.3 The Structure and Language of Business Presentation 13.4 Make a PowerPointChapter 14 Meeting Preparation.Conduction and Attendance 14.1 Preparation 14.2 Conduetion 14.3 AttendanceChapter 15 Conference Information 15.1 Types of Meetings 15.2 Classified Conference Information 15.3 Available Conference Information Sources

章节摘录

  The documentary requirements are designated by the buyer in his bank application for the letter of credit. The bank follows these in preparing its letter of credit.   A typical letter of credit may call for the following documents: an invoice, a bill of lading, manne msurance, a packing list, a weight list, an inspection certificate, and a certificate of origin (a consular statement of the country of origin).  Not all these documents are required in every letter of credit transaction. Sometimes, other documents must be used. For example, food shipment coming into the United States requires clearance by the Food and Drug Administration.  The customary letter of credit calls for a "full set on board ocean bills of lading to order of shipper, blank endorsed'. Each of these phrases will now be exanuned. Full Set. Steamship companies issue more than one original bill of lading. This custom a- rose from the practice of bank or importer in two mails, each a day apart, to ensure that one set would get through if sometlung happened to one of the airplanes.   On Board. This written notation on the bills of lading indicates that the goods have actually been put on board of the named vessel. Ocean Bills of Lading. Airlines, trucks, and railroads also issue bills of lading. The designation of "ocean" confirms that shipment is by sea.  To Order Shipper, Blank Endorsed. This provides protection to the bank that issues the letter of credit during. The time between the bank's payment to the exporter and the .repayment to the bank by the buyer. The bill of lading can indicate that the goods are to be 8hipped and delivered to the shipper and by requiring that the consignee should be in blank, the document becomes a negotiable instrument wherein the title to the merchandise goes with possession of the bills of lading, The shipping company agent at the receiving port can deliver the goods only  When someone presents an endorsed bill of lading. In the interim, the bank retains possession of the bills of lading.  If the buyer goes into bankrupt, the bank takes possession of the merchaiidise. In this way, it has a source of payment for the extension of credit.  The letter of credit specifies the expiration date, on which the documents can be presented.   ……


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这本书内容很好,个人比较喜欢。


老师指定用书


价格便宜,而且还免邮!


貌似是因为这个版本比较旧了,书应该是放了挺久的存货,有点旧,但是总体来说还是可以的。


教材吧,内容很丰富,就是排版什么的有点枯燥了。


书挺好的,要是能折扣大点就更好了~~呵呵


买之前没有认真看好,全是英文的~~太高深了~


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