商务英语综合教程(第3册)
2004-5-1
清华大学出版社
谢丹焰,印丕杰
478
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《高等学校商务英语系列教材·商务英语综合教程3》是《高等学校商务英语系列教材》之一，本册为第3册，共15个单元，每单元由四大部分组成：阅读I（Reading I）、阅读II（Reading II）、扩展性练习（Extension）以及大学英语四、六级补充阅读练习（Supplementary Reading）。每单元围绕一个主题，精心安排了与主题密切相关的课文和练习。《高等学校商务英语系列教材?商务英语综合教程3》另配有相应的音带。
Unit 1 Business MeetingsReading 1 How to Attend a MeetingReading 2 Winning Business MeetingsExtensionSupplementary ReadingUnit 2 Secret to SueccessReading 1 Are You an EntrepreneuR？Reading 2 Make Money by Thinking the UnthinkableExtensionSupplementary ReadingUnit 3 Marketing StrategiesReading 1 When Tts Smarter to Be Second to MarketReading 2 Technology-driven MarketingExtensionSupplementary ReadingUnit 4 CompetitionReading 1 The Invisible FistReading 2 Morals in the Rat RaceExtensionSupplementary ReadingUnit 5 InvestmentReading 1 Going for the GoldReading 2 King of BondExtensionSupplementary ReadingUnit 6 BankingUnit 7 Media and EntertainmentUnit 8 ServicesUnit 9 Business EtheicsUnit 10 Intellectual PropertyUnit 11 E-commerceUnit 12 CustomersAppendix ⅠAppendix Ⅱ
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