外贸英语口语
1970-1
浙江大学出版社
江海波//董亮
256
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《实用英语口语高频话题：外贸英语口语》为学习外贸英语的人提供了大量真实、生动的素材，使在学习掌握语言技能的同时，了解现代国际外贸的现状，以达到在体验外贸中学习语言、提高外贸交际能力的目的。这一特色反映在选材上是丰富多彩的外贸内容，涉及现代市场经济条件下外贸活动的各个方面和时代课题，如全球化、国际营销、技术创新、营销策略、企业文化、市场竞争、经营风险、危机管理、电子外贸等。
Part 1 Trade Preparations贸易准备Unit 1 Demanding an Appointment要求会面Unit 2 Fixing Time约定时间Unit 3 Putting Off an Appointment推迟约会Unit 4 Visiting Clients拜访客户Unit 5 Booking Tickets票务预订Unit 6 Entertaining Customers陪客户娱乐Unit 7 Arranging Meetings安排会议Part 2 Declaration ofMerchandise商品报关Unit 1 Commodity Inspection商品检验Unit 2 Packaging Inspection包装检验Unit 3 Business Visa商务签证Unit 4 Getting through Customs海关通关Unit 5 Inspection at Customs海关检查Unit 6 International Revenue国际税收Unit 7 Departing and Entering a Country出境入境Part 3 Foreign Trade Procedures外贸业务流程Unit 1 Establishing Relationships建立关系Unit 2 Inquiry询盘Unit 3 Offer发盘Unit 4 Order订货Unit 5 Payment付款方式Unit 6 Insurance保险Unit 7 Complaints索赔Part 4 Trade Marketing外贸营销Unit 1 Trade Online网上交易Unit 2 E-commerce电子商务Unit 3 Market Research市场调研Unit 4 Advertising Marketing广告营销Unit 5 Trade Shows贸易展览Unit 6 Attending Trade Fairs参加商展Unit 7 Product Presentation产品推介Part 5 Deriving Sectors ofTrade外贸的衍生环节Unit 1 Client Meetings客户会议Unit 2 Price Negotiation价格谈判Unit 3 Cargo Shipment货物装运Unit 4 Disputed Arbitration争议仲裁Unit 5 Bid and Tender招标投标Unit 6 Contract Signing合同签订Unit 7 Trade Relations贸易关系Part 6 Business Negotiations贸易谈判Unit 1 Process ofNegotiations谈判进程Unit 2 Bargaining Consignment Time商谈交货期限Unit 3 Negotiations on Commission佣金洽谈Unit 4 ContractNegotiations合同谈判Unit 5 Negotiations onTrademark商标谈判Unit 6 Negotiations onAgency代理谈判Unit 7 Negotiations on Technology Transfer技术转让谈判Part 7 TradeProprieties外贸礼仪Unit 1 Changing Plans改变计划Unit 2 Meeting and Seeing Off迎来送往Unit 3 Room Check-in入住酒店Unit 4 Introductions寒暄介绍Unit 5 Business Treats商业宴请Unit 6 Showing Visitors Around带客参观Unit 7 Presenting Gifts礼尚往来Part 8 Friendly Communications友好交往Unit 1 Apologies and Replies道歉与应答Unit 2 Thanks and Replies感谢与应答Unit 3 Requests and Replies请求与应答Unit 4 Congratulations and Compliments祝贺与赞美Unit 5 Klatch聚会Unit 6 Leave-taking告别Unit 7 Business Letters商务信函
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