商务英语沟通
2011-3
复旦大学
(英)艾菲德·罗伯茨//菲利普·布鲁斯|译者:黄智颖
219
黄智颖
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《商务英语沟通(第2版)》作者艾菲德·罗伯茨、菲利普·布鲁斯长期从事MBA教学，并在政府和媒体机构拥有多年丰富经验，针对跨文化背景和中国特殊的商务环境，对在求职沟通、客户沟通、同事沟通、上下级沟通、危机沟通、媒体沟通等情形下如何进行有效商务沟通作了详细的剖析，提出商务沟通的基本原则、技巧和建议。穿插的大量案例和练习以及附录中对文化差异的阐释，有助于读者快速掌握实务环境中的行动要领，提升处理沟通问题的能力。
《商务英语沟通(第2版)》以浅显易懂的英语为主要讲述语言，重在对内容和技巧的实际运用能力，适用于本科、MBA的教学，也可供在职人员进修和培训使用。
作者：(英国)艾菲德•罗伯茨 (英国)菲利普•布鲁斯 译者：黄智颖
Introduction
Chapter 1 How to Apply for the Ideal Job
1. First Steps
2. Reading Job Advertisements
3. Analysing a Specific Job Advertisement
4. What to Mention in Your Letter or Email
5. Attracting an Employers Interest
6. Hints and Tips
7. Practice Makes Perfect
Notes for Your Guidance
Summary
Chapter 2 The R6sume and the Interview
1. The Resume or Curriculum Vitae
2. The Essentials
3. Model resume single-page version)
4. Interview Essentials
5. What Do You Do Now
6. The Big Day
7. What Do I Wear
8. What Questions Will They Ask
9. Be Positive
10. You Do the Talking
II. Dealing with Negatives at the Interview
12. Strength from Weakness
13. Hints and Tips
Notes for Your Guidance
Summary
Chapter 3 Spoken Business Communication
1. Preparing for the Talk
2. Preparing the Content
3. Practice and Presentation Techniques
4. Hints and Tips
5. Practice Makes Perfect
Notes for Your Guidance
Summary
Chapter 4 Communicating with Colleagues and Customers
1. Unspoken Messages
2. Friendly Communications
3. Communicating Sensitively
4. Problem Communications
5. Hints and Tips
6. Hearing and Understanding--Achieving Both
7. Action
8. Checking
9, Communicating with Bosses
10. A Fact
Notes for Your Guidance
Summary
Chapter 5 Written Communications
1. Composing Your Message
2. Written Forms of Communication
3. Lets Practise,
4. Hints and Tips
Notes for Your Guidance
Summary
Chapter 6 Business Meetings
1. Why People Hold Meetings
2. Meeting Styles
3. Writing the Records of Business Meetings
4. The Disadvantages of a Verbatim Record
5. The Advantages of a Written Summary
6. Influence and Power
7. Evaluate
8. After Considerable Discussion
9. Who Are the Readers of the Minutes
10. Meeting Minutes
11. More Minutes
12. Why Certain Things Are Important
13. Hints and Tips
14. What's to Be Discussed
Notes for Your Guidance
Summary
Chapter 7 Cross-cultural Business Communications
1. Is It Possible to Put Culture into Categories
2. Stereotypes and Assumptions
3. The English Language
4. Hints and Tips
5. Phenomena Which Influence Cultures,
6. Direct or Rude
7. Deference and Interruption
8. Politeness,
9. European Uriion of Differences
10. Diversity and Communication Opportunities
11. Do Some Research
12. Hints and Tips
Notes for Your Guidance
Summary
Chapter 8 Crisis Communications
1. What Is a-Crisis
2. Why, Is Communication Essential In a Crisis
3. Hints ahd Tips
4. What Can We Do in Advance
5. The Golden Rules
6. A Crisis in Practice
Notes for Your Guidance.
Summary
Chapter 9 Media Communications
1. Information Out
2. Press Releases
3. Press Conferences
4. Press Events
5. Say It with Pictures
6. Don't Make It Difficult
7. Th'e Big Interview
8. Questions and Answers
9. Bad Press
10. Inward Communication
11. Who Can Speak for You
12. Hints and Tips
Notes for Your Guidance
Summary
Chapter 10 Business Communications Every Day
Ten Exercises
Notes for Your Guidance
Summary
Appendices
Appendix One Cocktail Party
Appendix Two The Card Game
Appendix Three Mr, Mrs, Ms, Dr or John
Appendix Four Getting to Know You
Appendix Five Dealing with Dinner
Appendix Six Sneaky Phrases
Appendix Seven Karaoke
Appendix Eight It's All a Matter of Face
Appendix Nine Be a Chinese Culture Vulture
《商务英语沟通(第2版)》以英语为主，每一章节末附有中文小结，某些部分译成中文，以便使读者快速抓住要领。《商务英语沟通(第2版)》从适当的水平展开，层层深入。书中的英语经过仔细斟酌，通俗易懂，对本科生及研究生均适用。书中大量的案例与练习都来自中国学生经常遇到的问题及挑战，而非通常此类书中常用的国外案例。
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商务英语的学习考试书，内容很精练简洁，专业针对性强，我很喜欢，对我学习商英沟通实际操作很有帮助。满意！
不是教科书的类型，很适合职场中使用。印刷精良，内容丰富。我是看到本书好评很多才在众多商务英语的书籍中选择了这本，果然没有让我失望。
这几本书，英文满足我锻炼英文阅读能力，内容丰富学识见解。
这本书还不错，适合做高校通识课教材。
很喜欢这本书，但是最近在学日语，没怎么看，但是真的是很不错的一本书
忘记评论了，不好意思
教材来的很及时 下午就要上课了。
是老师让买的，还不错
商务英语中 很不错的一本书
这本书比较一般，英文部分没有中文对照，中文部分没有英语译文，拼凑痕迹很大。
还没读，刚收到！看简介是我想要的
跟之前想象的不同，不过看看也还有点用。
帮同学买的，质量不错，送货也挺快的~~