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动态媒体设计

本社 编 上海人民美术出版社
出版时间:

2012-4  

出版社:

上海人民美术出版社  

作者:

本社 编  

页数:

141  

内容概要

  《动态媒体设计(英文版)》是针对应用设计高年级学生的实务指导,国际同步传递设计创意与实践训练,涵盖了最具实效的设计构成原理分析。

书籍目录

CHAPTER A Imagination
Thought Mapping
Daydreaming
Sensory filters
Sensory overlap
CHAPTER B Creating Moving Images
Basic Elements
Switching from 2D to 3D
Transcending time and space
In-Depth Look at Fundamentals
Overlapping scenes
Using scraps
Digital and hand sketching
Alternating perspectives
Adding Lighting effects
Projecting fantasies
CHAPTER C Dynamic Typography
Basic Principles
Anatomy of type
On screen color basics
Legibility on screen
Generating Motion
Expressive typography
Reading out Loud
Dynamic type effects
CHAPTER D Dynamic Compostion
Structural Elements
Storyline
Audio essentials
Tips for creating sound effects
Storyboard
Esential Details
Visual mix
Incorporating abstract elements
Macro vs. micro
Visualization of abstract
concepts
Transitions
Backstage Production
Technical terms
Audio and video compressions
Interface related
Layer
CHAPTER E From Classrooms to Design Studios
Classroom Assignments
Autumn experiences
The thythms of emotions
Narrative I Sound and sight ISenses
Previews of an exhibition
Dynamic typography
Clian Oian: "Broken memory"
Professional Projects
Oian Qian: "Fade"
Chie Yoshii: "Schinttke interpreted"
Chie Yoshii: "Geisha Ukiyo-e"
Closing Remarks
The End
References


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