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现代国际商务英语

郭琛 编 哈尔滨工程大学出版社
出版时间:

2012-1  

出版社:

哈尔滨工程大学出版社  

作者:

郭琛 编  

页数:

225  

字数:

300000  

内容概要

全书共分为四部分。第一部分是商务理论,包括商务经营方式、国际贸易、WTO和外汇;第二部分是商务实务,包括国际贸易术语、提单、海上保险、货款支付、检验、索赔、不可抗力和仲裁;第三部分是商务书信,包括建立业务关系、询盘、发盘、还盘和接受;第四部分是商务会计,包括会计惯例、会计基础、会计账薄的分类、资产负债表、应收账款、固定资产、无形资产、成本会计等。
本书借鉴了国内外学者的研究成果,在结构上既有基本知识的阐述,文有重点难点的讲解;既有理论知识的框架体系,又注意理论联系实际.
本书可作为普通高等学校商务英语、国际贸易、国际经济、国际金融、工商管理等专业本科阶段的主干教材,也可以作为跨国公司、银行、保险公司等金融机构的培训教材。

书籍目录

Part 1 Business Theory
 Chapter 1 Business Operation Pattern
1.1 Single Proprietorships
1.2 Partnerships
1.3 Corporation
 Chapter 2 International Trade
2.1 Overview of International
Trade
2.2 Electronic Commerce
 Chapter 3 WTO
3.1 History of WTO
3.2 Organization and Structure of
WTO
3.3 Agreements of WTO
3.4 Benefits of WTO Trading
System
3.5 China's Accession to WTO
 Chapter 4 Foreign Exchange
4.1 Introduction of Foreign
Exchange
4.2 Foreign Exchange Margin
Transactions
Part 2 Business Practice
 Chapter 5 International Trade Terms
5.1 Summary of International Trade
Terms
5.2 International Practice
5.3 INCOTERMS 2010
5.4 Use of INCOTERMS 2010
 Chapter 6 Bill of Lading
6.1 Functions of Bill of
Lading
6.2 Classification of Bill of
Lading
 Chapter 7 Marine Insurance
7.1 Perils of the Sea
7.2 Ocean Average
7.3 Insurance Clause in
Contract
 Chapter 8 Payment in International Trade
8.1 Instruments of Payment
8.2 Methods of Payment
 Chapter 9 Inspection, Claim, Force Majeure and
Arbitration
9.1 Commodity Inspection
9.2 Commodity Claim
9.3 Force Majeure of Commodity
9.4 Arbitration of Commodity
Part 3 Business Letter
Part 4 Business Accounting
参考文献

章节摘录

  A business enterprise may be organized as a single proprietorship, a partnership, or acorporation.We will look at the single proprietorship in this unit and the other two forms oforganization will be discussed in the next two units. A business owned by one person is called a single proprietorship. Often the owner also acts as the manager. This form of business organization is common for small retail stores and service enterprise,for farms,and for professional practice in law,medicine,and public accounting. In fact,the single proprietorship is the most common form of business organization in western economy. Most of these businesses,however,tend to be relatively small.  ……


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