国际商务写作教程
1996-10
对外经济贸易大学出版社
王素清 编
国际商务写作教程教师用书,ISBN:9787810007948,作者:王素清编著
CHAPTER ONE
AN OVERVIEW OF INTERNATIONAL BUS-
INESS COMMUNICATION
Lesson 1 Introduction to Business Communication
Lesson 2 Principles for Business Written Communication
CHAPTERTWO
THE LAYOUT AND APPEARANCE OF BUS-
INESS LETTERS
Lesson 3 The Standard Parts of Business Letters
Lesson4 TheSpecializedPartsofBusinessLetters
商务书信的特殊部分
CHAPTERTHREE
ROUTINEINQUIRIESANDREQUESTS
日常询函
Lesson5 LettersaboutRoutineInquiries
日常询盘信
Lesson6 Lettersab0utRoutine()rders
日常订货信
lesson7 LettersaboutRoutineCLaims and Complaints
日常索赔和投诉信
CHAPTERFOUR
LETTERSWITHNEUTRALANDPOSITIVE
INFORMATION
传递中性和肯定信息的书信
Lesson8 NeutralRepliestoRoutineRequests
对日常询函的中性答复
Lesson9 LettersSayingYestoInquiries
对询函的肯定答复
Less0n10 LettersSayingYestoOrders
对订货信的肯定答复
Lessonll LettersSayingYestoClaimsandComplaints
对索赔和投诉信的肯定答复
CHAPTERFIVE
LETTERSWITHNEGATIVEINFORMATION
传递否定信息的书信
Lesson12 LettersSayingN0toRequestsforFavors
对请求信的否定答复
Lesson13 LettersSayingN0toOrders
对订货信的否定答复
Lesson14 LettersSayingNotoAdjustmentRequests
对索赔信的否定答复
CHAPTERSIX
LETTERSOFPERSUASION
说服信
Lesson15 PersuasiveRequestsforFavours
求助说服信
Lessonl 16 Bargainingfor BetterTerms
讨价还价信
Lesson17 SpecialAdjustmentRequests
特别索赔信
Lesson18 LettersforCollectingPayments
索款信
ILesson19 SalesLetters
促销信
CH久PTERSEVBN
SPECIALGOODWILLLETTERS
特别友好信
Lesson20 LettersofAppreciation
感谢信
Lesson21 LettersofC0ngratulation
祝贺信
Lesson22 Let tersofSympathy
慰问信
Lesson23LettersofRecommendation
推荐信
CHAPTEREIGHT
TELEXANDFAXINBUSINESS
COMMUNICATIONS
电传和传真的商务联系
Less0n24 Construction0fTelexWordsandExpressions
电传字词的组成
Less0n25 Construction0fTelexandFaxMessages
电传的写作