大学英语外贸函电
2012-3
中国海洋大学出版社
金泽林 主编
330
494000
为满足学生自学需要，每单元课文前面给出经贸术语（附带有简明扼要的定义、解释）和套语，课文后面又给出生词短语。除此之外，还配有详尽的注解。内容涉及信函布局谋篇、遣词造句、词义、用法、同义词比较、相关词语表达介绍，还涉及复杂句子结构及其他较难的语法现象，以及翻译技巧、难点的理解、有关经贸知识的简明解说等。一些难句则附有译文或句意。总之，在内容安排、形式体例、行文风格等方面，《大学英语外贸函电》力求能起到“书面教师”的作用。
《大学英语外贸函电》的练习，兼顾英语技能与经贸知识、训练理解与记忆、训练语言运用技能。写作练习、信函翻译，都附有较难句、词、短语的解释与译文，以帮助读者克服畏难心理，在轻松愉快中，培养兴趣，提高写作能力。
Unit 1 Business Letters
1. Writing of the LetteLs
Unit 2 Establishment & Development of Business Relations
2. Making Self-introduction
3. Starting Business Relations with an Exporter
4. Request for the Establishment of Business Relations
5. A Reply to the Request for the Establishment of Business
Relations
Unit 3 Enquiries and Offers
6. Making an Enquiry
7. Making an Offer
8. Sending Proforma Invoice
9. Making a Voluntary Offer
Unit 4 Counter-offers
10. Reque. st for Lower Price
11. Declining Price Reduction
12. Concession on Price
13. Increase in Price
Unit 5 Business Contracts and Orders
14. Piacing an Order
15. Sending a Sales Confirmation
16. Booking a Repeat Order
17. Failin. g to Supply
Unit 6 Payment of Goods
18. Request for Payment by DlP
19. Declining Payment by DlA
20. Modifying Terms of Payment
Unit 7 Establishment of and Amendment to L/C
21. Urging Establishment of L/C
22. Application for Establishment of L/C
23. Asking for Extension of L/C
24. Amendment to L/C
Unit 8 Packing
25. Discussions About the Package Between the Buyer and the
Seller
Unit 9 Shipment
26. Advising Shipment
27. Urging Shipment
28. Proposing Partial Shipment and Transshipment
29. Inquiring About Shipping Containers
Unit 10 Insurance
30. Asking the Seller to Cover Insurance
31. Covering Insurance for the Buyer
32. Request for Excessive Insurance
33. Asking the Insurance Company to Insure the Shipment
Unit 11 Claims and Settlement
34. Complaining of Wrong Dispatch
35. Apologizing for the Complaint
36. Claims
37. Settlement of Claims
Unit 12 Agency
38. Importer Asks for Sole Agency
39. Declining the Request for Sole Agency
40. Entrusting Customers with Sole Agency
……
Unit 13 Electronic Communications
Unit 14 Effective Writing：Avoid Cliche
Unit 15 Foreign Direct Investment
