Understanding Finance 解读财务

2007-10  

7-09999  

Harvard Business School Press  

94  

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This book explains the essential concepts of finance--budgeting, forecasting, and planning--to managers who are not financial managers. Understanding Finance contains relevant information on how to: 　　Understand what the three basic financial statements and ratio analysis tell about a company’s financial health 　　Develop and track a budget 　　Assess an investment opportunity

Mentors' Message: Why Understand Finance?Understanding Finance: The Basics　Understanding Financial Statements 　An overview of the statements you need to assess your company's　 financial health.　 Accounting methods 　The income statement　 The balance sheet 　The cash flow statement　Using Financial Statements to Measure Financial Health 　A menu of calculations you can use to evaluate your organization's　 financial soundness. 　Profitability ratios　 Operating ratios 　Liquidity ratios　 Leverage ratios 　Other ways to measure financial health　The Budget Process　　Four stepstodevelopinganinformed,effective budget　　Understanding top--down and bottom-·up budgeting　　Preparing a budget　　Articulating your assumptions　　Quantifying your assumptions　What Is Cost/Benefit Analysis?　　Techniquesfor determining whether to invest in aparticular initiative　　Steps of cost/benefit analysis　　Net return and payback period　　Net present value and internal rate of return　　Breakeven analysis　　Sensitivity analysis　　Estimating unquantifiable benefits and costs　Tracking Performance　　Tacticsfordeterminingwhetheryourinvestmentispaying off　　Tracking the performance of an investment　　Tracking your budgetTips and Tools　Tools for Understanding Finance　　Worksheets to help you create and track an annual budget,perform a breakeven analysis,and propose an initiative．　Test Yourself　　A helpful review odconceptspresented in thisguide．Take it bedore and after you've read through the guide,to see how much you’ve fearned．　　Answers to test questions　KeyTerms　　Definitions ofimportant and commonly used terms infinance　To LearnMore　　Further titles of articles and books ifyou want to go more deeply intothetopic．Sources for Understanding FinanceNotes　Foryou to use as ideas come to mind

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